By Sabrina McCormick
No family members heritage offers compelling facts of environmental hyperlinks to breast melanoma, starting from daily cosmetics to business waste. Sabrina McCormick weaves the tale of 1 survivor without family members historical past right into a robust exploration of the massive enterprise of breast melanoma. As medications, crimson items, and company sponsorships generate huge, immense profit to discover a therapy, an increasing number of specialists argue that we should always as an alternative raise specialise in prevention_reducing environmental exposures that experience contributed to the pointy elevate of breast melanoma charges.
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Extra resources for No Family History: The Environmental Links to Breast Cancer (New Social Formations)
Komen is not the only group that has built an excellent cause marketing campaign. The Breast Cancer Research Foundation has partnered with Target to create a pink bull’s-eye. The company even set up a temporary store in Times Square to sell breast cancer products. In that case, all proceeds from the products went directly to the foundation. Other campaigns include several financial companies, like American Express’s Charge for the Cure, where American Express gives a much smaller amount, 1 percent of a purchase, to research; Charles Schwab’s Commission for the Cure; and Kinetics Asset Management Medical Fund’s Invest for the Cure.
WHERE DOES THE MONEY GO?
One of the earliest projects I worked on when I started graduate school was a paper about how the media portrayed breast cancer. I was looking as far back as the 1960s when the cover of the Ladies Home Journal featured meatloaf and Jackie O. I pulled magazines from deep in the library archives up until the present day, where articles had already been archived online. Initially I could not believe I had gone to graduate school to do this grunt work, weeks of photocopying and stapling. I flipped through old but crisp copies of Good Housekeeping, Ladies Home Journal, Glamour, Vogue, and every other women’s and newsmagazine possible.